Nick is Director of Consulting at The Clearing in London, responsible for guiding our entire strategic offer across both business and consumer brands. Nick’s job is to ensure that our creativity is underpinned by great ideas. This involves balancing commercial rigour with creative potential, information with inspiration and insight with foresight. He’s worked his way through an alphabet of the world’s biggest and best brands, including Allianz, Amex, Boehringer Ingelheim, BP, GE, Guinness, HTC, Nissan, Reckitt Benckiser, Samsung, The Post Office and Unilever. As well as helping clients grow their brands, Nick has spoken at business schools, conferences and universities, including London Business School and the Tanaka Business School. He has written white papers on a range of subjects, from the role of brands in recession to why the world needs a sexy bank (trust him: it does), as well as managing Interbrand’s ‘World’s most valuable brands’ study, published annually in BusinessWeek and Clear’s ‘Brand Desire’ study, published in Marketing Week. He is an author of our book, Business is Beautiful, and a regular contributor to the Huffington Post.